Revealing the infrastructures that shape our sense of place
Prime Location examines how the rapid growth of e-commerce is reshaping the Californian landscape. Vast fulfillment and distribution warehouses now occupy the edges of communities and former farmland. Their repetitive, copy-paste exteriors—banal yet monumental—form a new architectural vernacular that reflects our shift from brick-and-mortar storefronts to online shopping.
The project includes two interconnected bodies of work. One is a series of warehouse façade typologies that highlights their ubiquity and repetitive designs. The other pairs my contemporary photographs of newly built warehouses with earlier Google Street View images made only a few months or years before, when the same sites were still pastures, orchards, or open space. This temporal contrast reveals how quickly living landscapes are transformed into industrial fortresses.
My work draws on photography’s tradition of time-based comparative views and the legacy of the Bechers, Lewis Baltz, and the New Topographics. Prime Location reflects on the paradox of convenience: transformed terrain, displaced memory, and a loneliness produced by architecture optimized by an efficiency-driven algorithm rather than designed for people. As the act of transaction loses its human encounter, these industrial landscapes reorder community life around the logistical demands of “next-day delivery” rather than human presence.